Chanel: The Karl Lagefeld CampaignsWhen Karl Lagerfeld was appointed to the helm of the then sleepy fashion house Chanel in 1983, he set out to radically reinvent its imagenot only through bold collections, but also by shooting the houses campaigns himself. Lagerfelds photographs breathed life into the brand. Now, his campaigns span the houses collectionsluxurious haute couture, ready to wear, cruise, accessoriesand have established Lagerfeld as a sought after fashion photographer.