EDITOR'S NOTE

The Marimekko Maridenim Barrel Jeans Brown are made of non-stretch cotton denim. The 5-pocket jeans have a mid-rise waist, a relaxed fit, and cropped legs with a curved cut. The jeans have Marimekko jean buttons and the Unikko jean label in the back, which is made of FSC-certified jacron material. The Unikko flower is embroidered on one back patch pocket.

Maridenim products have a special finishing and patina that give each piece a unique, distinctive character. This feature is part of the charm and appeal of Maridenim products. The jeans are garment dyed, meaning small color differences between products may appear.

Marimekko Maridenim products are designed following the Jeans Redesign guidelines of the Ellen MacArthur Foundation, the world’s leading network on circular economy. According to the guidelines, the denim material is monomaterial cotton (100% organic cotton) with no elastane. Marimekko Maridenim is made with minimal use of hardware, including the use of removable buttons and no rivets. The washing, finishing and use of chemicals also follow the guidelines. To produce the colors, patterns and desired feel of the products, we use, for example, laser technology, E-Flow steam washing, and ozone washing, instead of, for example, traditional stone washing.

Unikko, symbolizing creativity, was born in a time when hardly any floral designs were included in Marimekko's collections. Maija Isola, however, was fascinated by the theme of flowers and decided to create an entire range of novel floral prints.